The Poke

I crafted a comprehensive visual identity, including logo design, packaging, and branding. Inspired by the fresh, vibrant flavors of Hawaiian poke bowls, the brand reflects the authenticity and cultural heritage of Hawaii while emphasizing a modern and clean aesthetic. The logo incorporates elements that evoke the ocean and nature, key aspects of the island's identity. The packaging was designed with simplicity and sustainability in mind, complementing the brand’s mission of delivering fresh, high-quality ingredients.